{"id":327,"date":"2026-08-31T03:58:48","date_gmt":"2026-08-31T03:58:48","guid":{"rendered":"https:\/\/www.epos.com\/my\/merchant-academy\/academy\/loyalty\/"},"modified":"2026-09-01T14:27:48","modified_gmt":"2026-09-01T14:27:48","slug":"loyalty","status":"publish","type":"academy_article","link":"https:\/\/www.epos.com\/my\/merchant-academy\/academy\/loyalty\/","title":{"rendered":"Memberships &#038; loyalty"},"content":{"rendered":"\n<p>Turn regulars into members, decide what membership is worth, and let three vouchers run in the background bringing people back.<\/p>\n\n\n\t<h2 class=\"aa-hub-panels__heading\">Building your member base<\/h2>\n<div class=\"aa-hub-panels wp-block-epos-academy-hub-panels\">\n\t\t\t\t\t<div class=\"aa-hub-panel\">\n\t\t\t<div class=\"aa-hub-panel__head\">\n\t\t\t\t<div class=\"aa-hub-panel__main\">\n\t\t\t\t\t<div class=\"aa-hub-panel__title\">Register members<\/div>\n\t\t\t\t\t<div class=\"aa-hub-panel__meta\">\n\t\t\t\t\t\t<span class=\"aa-hub-panel__bar\"><i data-aa-hub-fill=\"mem-register\"><\/i><\/span>\n\t\t\t\t\t\t<span class=\"aa-hub-panel__status\" data-aa-hub-status=\"mem-register\">Not started<\/span>\n\t\t\t\t\t\t<span class=\"aa-hub-panel__count\">\n\t\t\t\t\t\t\t3 steps\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<span class=\"aa-hub-panel__sign\" aria-hidden=\"true\">+<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"aa-hub-panel__body\">\n\t\t\t\t<div class=\"aa-hub-panel__copycol\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aa-hub-panel__desc\">Two ways to sign customers up: show them a QR code to fill in themselves, or key the details in at the counter.<\/p>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__points\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tShare or download the sign-up QR\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tAdd a member by hand in seconds\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tBirthdays matter \u2014 they drive the birthday voucher\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<a class=\"aa-hub-panel__go\" href=\"https:\/\/www.epos.com\/my\/merchant-academy\/academy\/mem-register\/\">\n\t\t\t\t\tOpen guide\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"aa-hub-panel\">\n\t\t\t<div class=\"aa-hub-panel__head\">\n\t\t\t\t<div class=\"aa-hub-panel__main\">\n\t\t\t\t\t<div class=\"aa-hub-panel__title\">Member benefits<\/div>\n\t\t\t\t\t<div class=\"aa-hub-panel__meta\">\n\t\t\t\t\t\t<span class=\"aa-hub-panel__bar\"><i data-aa-hub-fill=\"mem-benefits\"><\/i><\/span>\n\t\t\t\t\t\t<span class=\"aa-hub-panel__status\" data-aa-hub-status=\"mem-benefits\">Not started<\/span>\n\t\t\t\t\t\t<span class=\"aa-hub-panel__count\">\n\t\t\t\t\t\t\t2 steps\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<span class=\"aa-hub-panel__sign\" aria-hidden=\"true\">+<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"aa-hub-panel__body\">\n\t\t\t\t<div class=\"aa-hub-panel__copycol\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aa-hub-panel__desc\">Pick what membership is worth: a flat discount on every order, or points that build up and convert to money off.<\/p>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__points\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tMember Discount, with items you can exclude\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tReward Points, with earn and redemption rates\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tA built-in calculator shows the real cashback rate\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<a class=\"aa-hub-panel__go\" href=\"https:\/\/www.epos.com\/my\/merchant-academy\/academy\/mem-benefits\/\">\n\t\t\t\t\tOpen guide\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"aa-hub-panel\">\n\t\t\t<div class=\"aa-hub-panel__head\">\n\t\t\t\t<div class=\"aa-hub-panel__main\">\n\t\t\t\t\t<div class=\"aa-hub-panel__title\">Automated vouchers<\/div>\n\t\t\t\t\t<div class=\"aa-hub-panel__meta\">\n\t\t\t\t\t\t<span class=\"aa-hub-panel__bar\"><i data-aa-hub-fill=\"mem-coupons\"><\/i><\/span>\n\t\t\t\t\t\t<span class=\"aa-hub-panel__status\" data-aa-hub-status=\"mem-coupons\">Not started<\/span>\n\t\t\t\t\t\t<span class=\"aa-hub-panel__count\">\n\t\t\t\t\t\t\t3 steps\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<span class=\"aa-hub-panel__sign\" aria-hidden=\"true\">+<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"aa-hub-panel__body\">\n\t\t\t\t<div class=\"aa-hub-panel__copycol\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aa-hub-panel__desc\">Three vouchers that send themselves: on sign-up, on a birthday, and straight after a first order.<\/p>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__points\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tWelcome voucher on registration\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tBirthday voucher on the day\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aa-hub-panel__point\">\n\t\t\t\t\t\t\t\t<span class=\"aa-hub-panel__dot\"><\/span>\n\t\t\t\t\t\t\t\tNext order voucher to bring them back\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<a class=\"aa-hub-panel__go\" href=\"https:\/\/www.epos.com\/my\/merchant-academy\/academy\/mem-coupons\/\">\n\t\t\t\t\tOpen guide\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\n\n<div class=\"aa-feedback wp-block-epos-academy-feedback-bar\" id=\"support\">\n\t<p class=\"aa-feedback__q\">Do these in order.<\/p>\n\t\t\t<span class=\"aa-feedback__hint\">Sign people up first, then decide the benefit, then switch on the vouchers.<\/span>\n\t\t\t<span class=\"aa-feedback__help\">\n\t\tNeed help?\t\t<a href=\"#support\">Contact support<\/a>\n\t<\/span>\n<\/div>\n","protected":false},"featured_media":0,"template":"","meta":{"_aa_toc":[],"footnotes":""},"class_list":["post-327","academy_article","type-academy_article","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.epos.com\/my\/merchant-academy\/wp-json\/wp\/v2\/academy_article\/327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.epos.com\/my\/merchant-academy\/wp-json\/wp\/v2\/academy_article"}],"about":[{"href":"https:\/\/www.epos.com\/my\/merchant-academy\/wp-json\/wp\/v2\/types\/academy_article"}],"version-history":[{"count":0,"href":"https:\/\/www.epos.com\/my\/merchant-academy\/wp-json\/wp\/v2\/academy_article\/327\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.epos.com\/my\/merchant-academy\/wp-json\/wp\/v2\/media?parent=327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}